You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Companies containing Colgate-Palmolive.
ANA has found 12 results for you, in 236 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

The role of trade attitude research upon the business strategy decision making process

The overall objective of this paper is to demonstrate the role and effectiveness of trade attitude research in increasing the awareness and understanding of the manufacturer/trade relationship in order to identify elements upon which the profitable...

Catalogue: Paper 1982: Profitable Cooperation Of Manufactures And Retailers
Authors: Michael Hague-Moss, Barrie Parker
Company: Colgate-Palmolive
June 15, 1982
×

Citation

Hague-Moss and Parker (1982a, June 15). The role of trade attitude research upon the business strategy decision making process. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/the-role-of-trade-attitude-research-upon-the-business-strategy-decision-making-process


Research papers

Panel prediction techniques

The paper discusses the reasons why Consumer Panels are among the research techniques considered to be likely to lead in terms of future growth in market research, notably in relation to specialist Panels, increased practical sophistication of data...

Catalogue: ESOMAR Congress 1980: Taking Stock
Authors: John Parfitt, Reg Clay
Company: Colgate-Palmolive
September 1, 1980
×

Citation

Parfitt and Clay (1980a, September 01). Panel prediction techniques. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/panel-prediction-techniques


Research papers

The application of a long and medium term M.M.I.S.A.T Colgate-Palmolive

Only a flexible, sophisticated and scientifically based system can give a satisfactory answer all sides can agree to and use as rational guidelines for the future. Colgate- Palmolive utilizes a MMIS to analyse the effect of its marketing-mix and to...

Catalogue: Seminar 1980: Information Systems In Action
Author: Janine Rouas
Company: Colgate-Palmolive
June 15, 1980
×

Citation

Rouas, J. (1980a, June 15). The application of a long and medium term M.M.I.S.A.T Colgate-Palmolive. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/the-application-of-a-long-and-medium-term-m-m-i-s-a-t-colgate-palmolive